Muñoz has held various positions within the van line’s marketing department since 2006. She has led the concept, development and implementation of the company’s approach to branding, digital marketing, advertising, social media and collateral.
“It’s great to have someone within the company who is both knowledgeable about relocation and has the marketing and branding expertise to move us forward,” said A.J. Schneider, Executive Vice President of Bekins. “I’m thrilled that Nicole will be leading our marketing and brand development charge.”
Muñoz will oversee the marketing team as well as the van line’s multiple external partners responsible for the company’s websites, design and marketing strategy. In addition, Muñoz is responsible for organizing the Bekins Annual Partnership Conference and Regional Meetings.
Muñoz holds a bachelor’s degree in Journalism from Butler University. Her background includes time spent in public and media relations capacities, the pharmaceutical industry and a stint in the Washington political arena working on Capitol Hill. In 2010, Muñoz was named Van Line Employee of the Year.
About Bekins Van Lines
Bekins Van Lines is one of the world’s most highly regarded providers of transportation services. Headquartered in Indianapolis, Ind., the Bekins brand offer private and corporate domestic and international household goods relocation services as well as special commodities and logistic services. The Bekins agent network is among the best in the moving business thanks to our dedication to working with qualified, expert moving professionals. With over 350 agents nationwide, Bekins services many households and businesses across the United States.